Your Story

Andile Nyasha Pfupa is a force in the world of early childhood development, representation, and inclusive innovation. As a Canadian Early Childhood Educator with a strong background in supporting children of all abilities—including those with medical and developmental needs—Andile has built her career around one core belief:

Every child deserves to feel seen.

Driven by this mission, she founded Bee You Kids, a multicultural toy company reshaping what representation looks like in the global children’s market. Andile’s work bridges education, culture, and advocacy, bringing high-quality, culturally authentic toys from around the world into the hands of families and communities who have long been overlooked by mainstream retail.

Her professional journey is marked by:
• Years of hands-on experience in early learning environments, including specialized care settings.
• Expertise in identity development, self-esteem building, and inclusive learning practices.
• A visionary approach to diversity in children’s products, backed by a deep understanding of cultural psychology and child development.
• Leadership that inspires trust, whether she’s speaking with educators, parents, or corporate partners.

More than a founder, Andile is a creator of possibility. She is a powerful advocate for children who have been historically underrepresented, and a voice pushing the toy industry toward a more inclusive, globally minded future.

Her work doesn’t just sell toys—it shapes childhood.